Project overview
A marketing website for a fractional CRO consultant, built end-to-end to explain the service offering and convert visitors into booked calls.
Live site: fractionalcro.ca
Problem
The client needed a simple landing page to showcase their process and get potential clients to book a session.
Solution
We delivered a marketing website with clear process details, a blog to attract and nurture prospects, and Calendly integration to manage bookings.
Scope
- Discovery
- Web design
- Content writing
- Website development
- Deployment
Tech stack
Next.js ยท Tailwind CSS
Process
01 - Discovery
Clarified goals, audience, and the booking-led conversion path.
02 - Design & content
Designed the landing experience and wrote content that explains the fractional CRO offer and process.
03 - Development
Built the site in Next.js and Tailwind CSS, including blog support and Calendly booking.
04 - Deployment
Launched the site and handed off a maintainable, production-ready marketing presence.